“If not now, then when? I had no job, nowhere to stay but I had to try. Even if I failed, I would have the peace of mind that at least I tried. I would have always wondered, what if?”
From the rise of Impossible Foods to McDonalds announcing their McPlant menu, plant-based food has undeniably taken the market by storm. Beyond the mainstreaming of veganism, fast-forward to 2021, a global crisis and global lockdowns drove consumers to reassess what they eat and their impact on the planet.
Riding this wave is Clara Foods (www.clarafoods.com), a Silicon Valley venture-backed company making animal protein without the animals. Led by Arturo Elizondo, Clara Foods is disrupting food technology, developing performance protein products and making the world’s first animal free egg white protein. Using advanced fermentation to brew protein that is cleaner, greener and kinder to our environment today, this week, we take a personal deep dive with the man behind the vision of eggs without chickens.
👊🏻 5 THINGS YOU’LL LEARN:
– How an underdog emerged to challenge global insurance players
– The opportunity for digitization in insurtech
– How to actually expand into new markets
– The sacrifice of a founder
– The toll on personal relationships
– Building for the long run
ABOUT ROSALINE KOO
Rosaline is the founder and CEO of CXA group, Asia’s leading integrated flex and wellness portal. (https://www.cxagroup.com/).
Rosaline invested $5M of her savings and borrowed another $5M to build CXA after 5 years trying to convince her previous firm to invest in Asia. Now CXA has over a million users across 20 countries in Asia and is being white-labelled as the SME bancassurance SAAS platform, with over $50M in funding from the likes of Facebook co-founder Eduardo Saverin’s B Capital, Openspace Ventures, EDBI and more. CXA has been awarded Insurtech of the Year, Top CEO, Global Innovations in Healthcare, Asian Human Capital Leadership Award, Asian Insurance Innovations and HR Vendor of the Year for Corp Wellness and Comp & Benefits.
Rosaline supervised Procter & Gamble factory lines in Iowa and then worked at Bankers Trust on Wall Street. She launched two dot-com start-ups before moving to ACE insurance. Rosaline also grew Mercer Marsh Benefits’ 14 APAC countries 800% over 8 years. She graduated from UCLA Cybernetics and Columbia Business School.